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Infrastructure and SEO
Supabase, edge, Stripe, GEO and AEO, technical SEO, content infrastructure, observability.
Latest
GEO vs AEO: what actually differs, and what changes in 2026
AEO grew out of featured snippets. GEO came from a Princeton paper at KDD 2024. The mechanics, the crawlers and the reporting split. The checklist does not.
Cloudflare AI Gateway: what it does and when to route through it
One endpoint in front of 24 AI providers, with caching, dollar spend limits and per-model cost logs. What Cloudflare AI Gateway covers, and what it does not.
llms-full.txt vs llms.txt: what each does and when to add it
llms-full.txt is a full-text export of your site; llms.txt is just an index. Here is how they differ, what the 2026 data shows, and when to ship each.
AI search traffic converts 4.4x better: the SaaS capture playbook
AI answers cut Google clicks to 8% of visits. But AI-referred visitors convert 4.4x better than organic. How SaaS teams capture and measure that traffic.
AI Overviews vs AI Mode: why they cite different sources in 2026
Google merged AI Overviews and AI Mode into one search box in 2026, yet they still share only 13.7% of citations. Here is why, and how to earn both.
Brand mentions vs backlinks: what predicts AI citations in 2026
Ahrefs measured 75,000 brands: branded web mentions correlate 0.664 with AI visibility, backlinks 0.218. Here is what that changes in the work.
Stripe Checkout vs Customer Portal: which does what (2026)
Stripe Checkout starts the payment; the Customer Portal manages it after. Here is what each one owns, what the portal cannot do, and how to wire both.
Sitemap strategy for a large content site: split, index, lastmod
A single sitemap caps at 50,000 URLs and 50MB. Here is how to shard a large blog into a sitemap index, keep lastmod honest, and get new posts crawled in hours.
How to add JSON-LD to a blog article the right way in 2026
JSON-LD is Google's recommended structured-data format. Here is the exact Article, BreadcrumbList, and FAQPage markup we ship on every post, with Next.js code.
Technical SEO checklist for a B2B SaaS launch in 2026
Before a SaaS site goes live, eight technical SEO checks decide whether Google and AI engines can find it: Core Web Vitals, schema, crawl access, indexing.
Docker vs Vercel for Next.js: self-host when it pays off
Self-hosting Next.js on a managed VPS can cut a $600 Vercel bill to about $90 a month. What you trade in scaling, edge, and DX, and when the swap pays off.